In the media

When innovation makes the news.

From TV Globo to optical industry podcasts: see where MagTag has appeared and what people are saying about Brazil's most talked-about magnetic holder. Videos are in Portuguese.

Videos

TV Globo
Pequenas Empresas & Grandes Negócios
MagTag was one of the highlights of the show, which told the success story of this innovation in Brazilian retail.
Record
Live on Rio Grande Record
Reporter Jairo Bastos tried the magnetic holder and loved it: “No more excuses for forgetting my glasses!”
Band
Band Cidade at the 10th FBV
Matheus Goulart visited the MagTag stand at the Brazilian Retail Fair and presented the innovation shaking up Brazilian retail.
TV Gazeta
Programa Mulheres
In an interview with Regina Volpato, our partner Lais Paschoal presented MagTag, and everyone loved it.
Rede TVE
Redação TVE
MagTag's debut at the 68th Porto Alegre Book Fair marked the accessory's arrival in the book trade.
Masper TV
RS em Pauta
Founder Vinícius de Azambuja Franco talks about entrepreneurship, innovation and MagTag's launches.
RBS TV · Globo
Jornal do Almoço
The president of the Rio Grande do Sul Book Chamber gave an interview to Jornal do Almoço wearing his MagTag.
TV Pampa
Pampa Debates
Host Paulo Sérgio Pinto featured MagTag, with CEO Vinícius de Azambuja Franco in the studio.
Somos TV
Innovation with a Brazilian accent
Journalist Tatiana Roesler talks to the CEO about MagTag Lovers' nomination at the Love Eyewear Awards in London.
AG TV
Programa Andreia Grezzana
CEO Vinícius de Azambuja Franco talks about entrepreneurship, innovation and MagTag's journey.
Eu Amo Óculos
Launch at ExpoÓptica 2024
The biggest launch of the fair: the MagTag Lovers collection, created with designer Filipe Diniz.
Eu Amo Óculos
ExpoÓptica Brasil 2023
MagTag in the spotlight at Expo Óptica 2023 on the Eu Amo Óculos channel.
Abióptica
ExpoÓptica 2023
MagTag at Expo Óptica 2023, on the channel of Abióptica, the Brazilian optical industry association.
Expo Óptica
The sensation of 2022
From 4 to 7 May 2022, MagTag was the talk of the fair, launching the Clubs Line with freestyle queen Adriana Oliveira.
André Segatti
Presented by André Segatti
MagTag presented by actor and director André Segatti.
Ótica Revista
Interview with André Segatti
Actor, producer and TV director André Segatti interviewed by Grupo Ótica Revista, a leading media outlet in the optical market.
RS Fashion Week
On the runway
MagTag at Rio Grande do Sul Fashion Week: innovation, style and sophistication on Brazil's runways.
Viu Summit 2024
Talk for retailers
CEO Vinícius de Azambuja Franco spoke to hundreds of retailers at Viu Summit in São Paulo, an event that brings together the leaders of the optical market.
Conexão Óptica Sul
The brand's journey
The founder's talk on MagTag's growth in Brazil and abroad.
PodProsperar
The accessory that became a craze
Our CEO tells the story of the accessory that won over Brazilian optical stores and went international.
PodProsperar
FOOCO 2026 edition
Innovation, entrepreneurship and connections along MagTag's journey.
NaFeiraPod
Live from ExpoÓptica
New products inspired by the northern lights, and the start of MagTag distribution in the United Kingdom.
Seu Consultor Óptico
Magnetizing connections
Vinícius de Azambuja Franco on a specialist podcast with a national audience.
Portal Martin Behrend
Videocast
CEO Vinícius de Azambuja Franco talks about innovation, entrepreneurship and MagTag's success story.
Fenóptica PodCast
A successful partnership
The story of MagTag and its partnership with Fenóptica.
Rádio Guaíba
Conversas de Sucesso
The CEO interviewed by journalist Rogério Mendelski.
Nova TV Agrotour
MagTag at FBV
MagTag at the Brazilian Retail Fair (FBV) was also featured on Nova TV Agrotour.